Discover why nearly half of all rebrands require a name change or update and how a strong brand name can make or break your success. This blog explores the critical attributes of a powerful brand name—concise, memorable, unique, and ownable—and shares actionable insights to ensure your name resonates with your audience and stands the test of time. Whether you’re rebranding or launching a new venture, learn how to craft a name that speaks volumes about your brand’s value and purpose.