Transforming Leadership with Mindfulness and Emotional Intelligence
At Agency Bel, we are thrilled to share the successful rebranding of Timothy Swords, an executive leadership coach with a unique approach to mindful leadership. Timothy’s mission is to help senior leaders transform their personal and professional lives through the integration of mindfulness practices and emotional intelligence.
When Timothy came to us, he had an incredible foundation in executive coaching and mindfulness but needed a brand identity that could truly reflect the depth of his expertise and the holistic nature of his work. We worked with Timothy to create a brand that stands out in the crowded executive coaching market by focusing on both personal transformation and leadership development.
Building a Brand That Aligns with Timothy’s Mission
We crafted a brand that reflects Timothy’s belief that authentic leadership begins with self-awareness and emotional resilience. His new tagline—Transform Your Leadership, Transform Your Life—encapsulates his philosophy perfectly. This brand direction was paired with a fresh logo and a modern website design that visually communicates his approach to leadership and mindfulness. The design draws inspiration from the calm yet dynamic flow of the waves and a surfer figure—an embodiment of clarity, focus, and resilience in high-pressure environments.
From Strategy to Execution
Our collaboration with Timothy was a blend of strategic thinking and creative execution. We not only developed a strong visual identity but also provided the foundational messaging that positions him as a leader in mindful leadership coaching. The new website serves as a platform for prospective clients to explore how they can build emotional resilience, self-awareness, and authenticity in their leadership journey.
Timothy’s new brand is a reflection of his deep understanding of leadership dynamics and personal transformation, and we are excited to help him expand his reach to senior executives and C-suite leaders. By focusing on mindfulness as the core of leadership, Timothy’s work offers more than just coaching—it offers a path to sustainable, purpose-driven leadership.
Branding for Timeless Transformation
Whether you’re a leader facing complex decisions or navigating a period of organizational change, Timothy’s mindful leadership coaching offers a transformative approach that integrates professional success with personal well-being. The result is leadership that is both impactful and deeply fulfilling.
We are proud to have helped Timothy define his unique position in the marketplace and look forward to seeing his brand continue to inspire executives around the world.
Have a coaching business that needs brand support? Happy to connect!

