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Small Law Big Profit Conference Speaker

Join Rachel Steininger and Laura Sauter as we chat about the power of branding for small law firms. In a world of competition, AI-built content, and one website that looks just like the next, your ability to stand out as memorable (and human!) is critical. We’ll talk about some key branding tips plus you’ll get a sneak peek into Laura’s expert talk at the upcoming Small Law BIG PROFIT Summit (SmallLawBigProfit.com).

Join Rachel Steininger and Laura Sauter as we chat about the power of branding for small law firms. In a world of competition, AI-built content, and one website that looks just like the next, your ability to stand out as memorable (and human!) is critical. (SmallLawBigProfit.com).

Branding Through the Lens of Mergers & Acquisitions

When companies merge, brands collide. On the Brand Chops podcast, I broke down why branding isn’t just a marketing play—it’s a valuation driver, a retention tool, and a sanity-saver during M&A. From culture clashes to curb appeal, I explained why branding is the hidden lever in deal success.

When companies merge, brands collide. On the Brand Chops podcast, I broke down why branding isn’t just a marketing play—it’s a valuation driver, a retention tool, and a sanity-saver during M&A. From culture clashes to curb appeal, I explained why branding is the hidden lever in deal success.

Designing Identity: How Placemaking Builds Brand Power in Real Estate

Gaetano Morello, The Level Up Mastermind, High Street Development.

Loved my time speaking to Gaetano Morello a luxury developer who is the brilliant mind behind The Level Up Mastermind and High Street Development. I shared insights on how strategic branding and placemaking transform real estate, design, and construction projects into memorable experiences.

New Podcast Segments Announced

Laura Sauter has been featured on several amazing podcast segments recently. I had an incredible time discussing branding, entrepreneurship, and marketing tips. Be That Lawyer with Steve Fretzin, Be That Lawyer with Steve Fretzin, My Home Office Hacks with Joe D'Eramo, Living Moments with Paul Harvey, The Design Rescue Show with David Block.

Laura Sauter has been featured on several amazing podcast segments recently. I had an incredible time discussing branding, entrepreneurship, and marketing tips. Be That Lawyer with Steve Fretzin, Be That Lawyer with Steve Fretzin, My Home Office Hacks with Joe D’Eramo, Living Moments with Paul Harvey, The Design Rescue Show with David Block.

The ROI of Branding: Behind the Curtain with Access Your Leadership

Brand strategy is a long game—but it pays. On the Access Your Leadership podcast, I reflected on growing Agency Bel over two decades and shared stories about how branding decisions make or break business outcomes. From big wins to hard-won lessons, we explored why branding is never just cosmetic.

Brand strategy is a long game—but it pays. On the Access Your Leadership podcast, I reflected on growing Agency Bel over two decades and shared stories about how branding decisions make or break business outcomes. From big wins to hard-won lessons, we explored why branding is never just cosmetic.

Be that Lawyer with Steve Fretzin Podcast

Standing Out Through Personal Branding Catch the episode ➤
Personal branding isn’t about ego—it’s about clarity. On Steve Fretzin’s “Be That Lawyer,” we explored how lawyers can use their voice, story, and values to differentiate in an increasingly competitive field. Whether you’re solo or in a big firm, your brand is your biggest asset.

Standing Out Through Personal Branding:

Personal branding isn’t about ego—it’s about clarity. On Steve Fretzin’s “Be That Lawyer,” we explored how lawyers can use their voice, story, and values to differentiate in an increasingly competitive field. Whether you’re solo or in a big firm, your brand is your biggest asset.

Speaking Engagement: podcast dedicated to Succession Planning

Interior design and architecture firms are at the forefront of embracing branding trends that redefine the industry. By aligning with sustainability, embracing minimalism, integrating technology, and celebrating cultural diversity, firms create compelling narratives that resonate with modern consumers. Through personalized experiences and innovative design solutions, firms shape the future of the industry, offering spaces that are not only aesthetically pleasing but also socially responsible and culturally rich. Embrace these trends to elevate your brand and make a lasting impact in the world of design.

Talking with the Experts The Power of Branding: Why Brands are the Reason People Buy from Us

Interior design and architecture firms are at the forefront of embracing branding trends that redefine the industry. By aligning with sustainability, embracing minimalism, integrating technology, and celebrating cultural diversity, firms create compelling narratives that resonate with modern consumers. Through personalized experiences and innovative design solutions, firms shape the future of the industry, offering spaces that are not only aesthetically pleasing but also socially responsible and culturally rich. Embrace these trends to elevate your brand and make a lasting impact in the world of design.

Featured Speaker at the Small Business Expo

5 Ways To Build An Authentic Brand (Even If You’re Small) By Laura Sauter (speaker) of Agency Bel Branding at Small Business Expo, Boston April 2023

Small Business Expo Boston APRIL 13, 2023 3:30 pm room 2 The Westin Seaport Laura Sauter is a speaker, branding expert, and educator. As a consultant she has worked with some of the largest companies in the area including Fidelity, Raytheon, Philips, Biogen and TJX. But she has also worked with many more small companies, […]