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Rebrand for Benefits Brokerage

Agency Bel led Raise Insurance Solutions through a complete brand positioning and website development engagement—from strategic discovery through content architecture and copy refinement. We distilled Ezra’s core philosophy—benefits as business strategy—into messaging pillars, audience personas, and a clear narrative hierarchy for the website. The content plan emphasized what Raise does, how they do it, and who they do it for, without relying on SEO tactics or generic insurance jargon.

Agency Bel led Raise Insurance Solutions through a complete brand positioning and website development engagement, from strategic positioning, messaging and content to custom website design and development. We distilled Ezra’s core philosophy; benefits as business strategy into messaging pillars, audience personas, and a clear narrative hierarchy for the website.

Beacon & Bond Group Brand Launch

When Tyler Smith set out to launch his own high-end real estate group, he wanted more than a logo—he wanted a brand built to grow. We partnered to define a clear positioning anchored in his luxury hospitality roots and his promise to help clients “Master Every Move.” From there, we created a distinctive, scalable name, a timeless visual identity inspired by vintage automotive elegance and British racing green, and a streamlined brand standards manual to guide future growth. The result is a sophisticated, performance-driven brand ready to attract top agents, captivate affluent buyers and investors, and set the stage for long-term expansion.

When Tyler Smith set out to launch his own high-end real estate group, he wanted more than a logo—he wanted a brand built to grow. We partnered to define a clear positioning anchored in his luxury hospitality roots and his promise to help clients “Master Every Move.” From there, we created a distinctive, scalable name, a timeless visual identity inspired by vintage automotive elegance and British racing green, and a streamlined brand standards manual to guide future growth.
The result is a sophisticated, performance-driven brand ready to attract top agents, captivate affluent buyers and investors, and set the stage for long-term expansion.

Silver Peaks CPA Rebrand

Building a Brand That Reflects Silver Peaks’ Expertise We worked with Silver Peaks to craft a luxurious brand identity that speaks to their high-value services and strategic vision. The new silver metallic logo symbolizes strength, sophistication, and precision—attributes that align with Silver Peaks’ approach to CFO-level advisory. The logo reflects the firm’s refined, elite status while maintaining an air of approachability for their clients.

Building a Brand That Reflects Silver Peaks’ Expertise

We worked with Silver Peaks to craft a luxurious brand identity that speaks to their high-value services and strategic vision. The new silver metallic logo symbolizes strength, sophistication, and precision—attributes that align with Silver Peaks’ approach to CFO-level advisory. The logo reflects the firm’s refined, elite status while maintaining an air of approachability for their clients.

Beacon & Bond; a Distinctive New Brand in Real Estate

launch a new brand for Tyler Smith, a real estate leader who’s redefining what it means to buy, sell, and invest in property.

Thrilled to share that I partnered with Tyler Smith to launch his new real estate brand—an identity that blends precision, performance, and polish.
Drawing on vintage Porsches, British tweeds, and timeless interiors, this brand is designed to turn heads while offering clients a truly white-glove journey.

Rebranding Silver Peaks CPA: From Founder-Led to Financial Powerhouse

When founder Jessica Gonifas came to Agency Bel, she knew it was time to shift away from a founder-centric brand and build something that truly reflected the firm’s strategic capabilities and premium positioning. The result? A stunning silver identity, a bold new tagline—Elite Financial Strategy. Legacy-Building Results.—and a website that finally speaks to who they’ve become. This kind of brand evolution is exactly what we do best.

At Agency Bel, we love working with brands that are ready to grow into their next chapter. Our latest rebrand project for Denver-based Silver Peaks CPA is a perfect example of how thoughtful brand strategy can help a successful firm elevate its presence, clarify its positioning, and scale with intention.

Executive Leadership Coach Brand Launch

We crafted a brand that reflects Timothy’s belief that authentic leadership begins with self-awareness and emotional resilience. His new tagline—Transform Your Leadership, Transform Your Life—encapsulates his philosophy perfectly. This brand direction was paired with a fresh logo and a modern website design that visually communicates his approach to leadership and mindfulness. The design draws inspiration from the calm yet dynamic flow of the waves and a surfer figure—an embodiment of clarity, focus, and resilience in high-pressure environments.

We crafted a brand that reflects Timothy’s belief that authentic leadership begins with self-awareness and emotional resilience. His new tagline—Transform Your Leadership, Transform Your Life—encapsulates his philosophy perfectly. This brand direction was paired with a fresh logo and a modern website design that visually communicates his approach to leadership and mindfulness. The design draws inspiration from the calm yet dynamic flow of the waves and a surfer figure—an embodiment of clarity, focus, and resilience in high-pressure environments.

Arnold And Architecture Brand Launch

ArnoldAnd is a Boston based multi-disciplinary design studio led by Architect Matthew Arnold that creates visually striking and innovative residential, commercial and hospitality projects.

Introducing the new brand for ArnoldAnd. After more than two decades shaping iconic projects across Boston and New England, architect Matthew Arnold is stepping into a new era with the launch of his own multidisciplinary design studio.

Agency Bel partnered with Matt to develop the full brand strategy — naming, brand identity, messaging, and website—for ArnoldAnd, a studio grounded in collaboration and elevated by thoughtful, innovative architecture.

The name reflects a core belief: great architecture is never created in isolation. It’s always about the And—the clients, the builders, the context, the future.

We’re honored to have helped bring this brand to life—and we invite you to explore the new ArnoldAnd website.

Streamline Builders Rebrand

Streamline Builders Logo, business card

Agency Bel created a modern logo system and visual identity for Streamline Builders that feels precise, current, and refined, while remaining personable and approachable. It positions Streamline Builders as not just contractors, but guides and partners in bringing ambitious residential projects to life.

Sunflower Co2 Identity and Marketing

Sunflower Co2 Gift Card and Marketing The branding and marketing efforts for Carbon Far successfully positioned the initiative as a leader in the carbon offset market. By leveraging strategic branding, creative design, and effective marketing, Agency BEL helped Carbon Far establish a strong and engaging brand presence that resonates with environmentally conscious individuals and businesses.

The branding and marketing efforts for Carbon Far successfully positioned the initiative as a leader in the carbon offset market. By leveraging strategic branding, creative design, and effective marketing, Agency BEL helped Carbon Far establish a strong and engaging brand presence that resonates with environmentally conscious individuals and businesses.

Nyota Medical Footcare Brand Launch

Healthcare branding Podiatry clinic logo Mobile foot care branding Holistic healthcare services Braintree MA podiatrist Nurse practitioner branding Nyota Medical Footcare case study AgencyBEL branding project Patient-focused marketing Healthcare SEO

Nyota Medical Footcare’s branding project successfully highlighted the clinic’s unique position in the market. By embracing a holistic and patient-focused identity, Nyota was able to differentiate itself from competitors and build a strong, recognizable brand.
Healthcare branding
Podiatry clinic logo
Mobile foot care branding
Holistic healthcare services
Braintree MA podiatrist
Nurse practitioner branding
Nyota Medical Footcare case study
AgencyBEL branding project
Patient-focused marketing