Be that Lawyer with Steve Fretzin Podcast

Standing Out Through Personal Branding:

Personal branding isn’t about ego—it’s about clarity. On Steve Fretzin’s “Be That Lawyer,” we explored how lawyers can use their voice, story, and values to differentiate in an increasingly competitive field. Whether you’re solo or in a big firm, your brand is your biggest asset.

Rebrand Before You Sell: Your Guide to Increasing Your Company’s Value

Thinking about selling your company? Don’t forget the brand. In my talk with Succession+, I explained why rebranding before you sell can significantly increase business valuation. It’s not just about logos—it’s about legacy, narrative, and standing out to buyers.

Branding Trends Redefining Interior Design and Architecture Firms

Interior design and architecture firms are at the forefront of embracing branding trends that redefine the industry. By aligning with sustainability, embracing minimalism, integrating technology, and celebrating cultural diversity, firms create compelling narratives that resonate with modern consumers. Through personalized experiences and innovative design solutions, firms shape the future of the industry, offering spaces that are not only aesthetically pleasing but also socially responsible and culturally rich. Embrace these trends to elevate your brand and make a lasting impact in the world of design.

The Power of Brand Strategy for Non-Profit Organizations

Harnessing the power of brand strategy is crucial for non-profit organizations to create awareness, engage supporters, and drive their missions forward. By crafting a compelling brand story, developing a cohesive visual identity, and implementing effective marketing strategies, non-profits can make a lasting impact and achieve their goals. Branding is not just for businesses, it is a powerful tool that can transform non-profits into catalysts for change. So, embrace the power of brand strategy and propel your non-profit organization to new heights of success.

Speaking Engagement: podcast dedicated to Succession Planning

Interior design and architecture firms are at the forefront of embracing branding trends that redefine the industry. By aligning with sustainability, embracing minimalism, integrating technology, and celebrating cultural diversity, firms create compelling narratives that resonate with modern consumers. Through personalized experiences and innovative design solutions, firms shape the future of the industry, offering spaces that are not only aesthetically pleasing but also socially responsible and culturally rich. Embrace these trends to elevate your brand and make a lasting impact in the world of design.

Nantucket Community Music Center  Interior and Exteror Wayfinding 

Objectives: Develop a brand identity that reflects the vibrant and inspiring nature of the music school. Preserve the historic elements of the building while infusing it with a modern, educational spirit. Enhance the visibility and appeal of the music school within the Nantucket community and beyond.   Schedule a Clarity Call to see if I […]

Granite Financial Partners Rebrand

The rebranding of Granite Financial Partners successfully transformed the firm’s identity, aligning it with its commitment to personalized financial services. By leveraging strategic research, creative design, and targeted marketing, Agency BEL helped Granite Financial Partners establish a modern and cohesive brand that resonates with clients and positions the firm for future growth.

Financial services branding
Logo modernization
Granite Financial Partners case study
AgencyBEL branding project
Family-run business rebrand
Professional financial services
Custom marketing collateral
New Hampshire financial firm
Strategic rebranding
Personalized financial planning

Hattig Financial Planning Marketing

Hattig Financial Planning’s print marketing project successfully highlighted the firm’s unique position in the market. By embracing a targeted and personalized approach, Hattig Financial Planning was able to differentiate itself from competitors and build a strong, recognizable brand.
Financial services branding
Direct mail campaign
Financial planning marketing
Hattig Financial Planning case study
AgencyBEL branding project
Targeted print marketing
Personalized financial solutions
Financial services marketing
Investment strategy marketing
Retirement planning campaign

Cocktails In Hell Brand Launch

Cocktails in Hell is a brand that embodies the essence of a “mid-life renaissance” for women, created by a former divorce attorney who found herself navigating life after divorce. At 54, she was ready to roar and reinvent herself. With an intriguing trademark, “Cocktails in Hell,” she turned to Agency BEL to help shape this idea into a thriving business. Agency BEL provided comprehensive business consulting, helping her create an elixir business and an online community for like-minded women. The brand’s dynamic logo was inspired by Baubo, the ancient goddess of laughter.

Grounded Warrior Yoga Logo

Grounded Warrior, founded by Erin Maddore, is a comprehensive online fitness and wellness platform providing all the tools and workouts needed to maintain an active and healthy lifestyle. Erin approached Agency BEL to help launch her brand, leveraging our expertise in the health, wellness, and yoga community.

Fitness branding
Wellness platform logo
Holistic health services
Yoga community branding
Grounded Warrior case study
AgencyBEL branding project
Empowering fitness brand
Health and wellness marketing
Comprehensive fitness platform
Professional fitness logo